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American beautyberry

Callicarpa americana · Lamiaceae

The gardener's calendar

The right move for September

In autumn, ease off feeding and take the chance to clean up around american beautyberry and prepare for winter.

JFMAMJJASOND Planting

ID card

Foliage
Deciduous
Blooming
July to September
Ornamental berries
Purple to lilac berries in autumn
Adult size
1.5 to 2.5 m tall
Growth
Moderate
Hardiness
-10 to -15 °C
Origin
United States (southeastern)
Soil type
Well-drained, neutral to slightly acidic

Care

Light exposure

Install your beautyberry in full sun or partial shade to promote flowering and fruiting. A minimum of 6 hours of direct sunlight daily ensures beautiful berry production. Overly shaded locations reduce flowering and fruit coloration.

Watering

Water regularly during the growing season, keeping the soil moist but not waterlogged. In summer, increase frequency during dry periods. Reduce watering in autumn and winter. Mulching helps retain moisture and moderate soil temperature.

Soil and planting

Prefer well-drained soil rich in organic matter and slightly acidic. Amend the soil at planting time with compost or peat. Avoid compact chalky soils that hinder growth and nutrient absorption.

Fertilizing

Apply a balanced fertilizer in spring when growth resumes. A second application in early summer supports flowering. Preferably use organic or slow-release fertilizer for gradual nutrient delivery.

Pruning and maintenance

Prune lightly after flowering to maintain a compact, airy form. Remove dead or poorly oriented branches in late winter. Moderate annual pruning encourages branching and promotes flower production the following year.

Diseases and pests

Beautyberry is generally hardy against pests. Watch for powdery mildew in humid, poorly ventilated conditions: improve air circulation through airy pruning. No major diseases typically affect the plant in temperate climates.

Did you know?

American beautyberry is famous for its spectacular purple berries that persist well into autumn and winter, creating a striking contrast with its deciduous foliage. This characteristic has earned it growing popularity in ornamental gardening since the 20th century, particularly appreciated for brightening autumn gardens.

Where to buy it

Best planted in autumn so the roots settle in before summer, or in early spring once the frost has passed. Pick a plant with healthy foliage and roots that are not exposed. Best time: March, October, November.

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